Technical SEO for Next.js

Next.js SEO requires understanding React Server Components, streaming, edge rendering, and dynamic routing. Traditional SEO agencies often break Next.js sites by misconfiguring metadata, creating unstable canonical URLs, or losing content during hydration. We work at the framework level to ensure proper rendering, indexing, and performance.

Yes — App Router uses Server Components, streaming, and different metadata patterns. We ensure stable metadata resolution, proper canonical URLs, and no content loss during streaming. We also optimize for edge rendering and handle internationalization (hreflang) correctly in App Router.

We implement structured data that's compatible with React Server Components, ensuring deterministic JSON-LD output that doesn't break during streaming or hydration. We use custom @id linking across pages for better Knowledge Graph integration and maintain consistency in Breadcrumb and Service schemas.

Yes — we optimize LCP for real rendering conditions (not just Lighthouse), reduce INP in interactive React UIs, stabilize CLS across layouts, and implement proper bundle splitting and script governance. We also ensure that performance optimizations don't break SEO (e.g., no content loss during streaming).

A Next.js SEO audit typically takes 1-2 weeks. Full implementation (App Router optimization, structured data, performance SEO) can take 4-8 weeks depending on site complexity. We start with an audit to identify priorities and quick wins.