Tag: analytics
Articles tagged with analytics
Product Analytics vs Marketing Analytics: Stop Mixing Them
Or you'll keep making confident—and wrong—decisions. Many startups mix product analytics and marketing analytics, which answer fundamentally different questions. Learn why this breaks decision-making and how to separate them properly.
How Startups Lose Money Because of Bad Tracking
The silent leaks that don't show up in dashboards—but can kill growth. Many startups don't lose money because of bad ideas. They lose money because decisions are based on incomplete data, teams optimize the wrong things, and success is measured too late—or incorrectly.
ClickHouse vs BigQuery: Real Startup Use Cases
Not benchmarks. Not hype. Actual decisions teams have to make. When each system actually works in real startup environments—and when it becomes the wrong choice. Learn when to choose ClickHouse, when to choose BigQuery, and when to use both.
Why GA4 Is Not Enough for Product Decisions
And why many startups are flying blind without realizing it. GA4 mostly answers marketing questions—not product questions. Learn why using it as a product decision engine leads to false confidence, slow learning, and expensive mistakes.
Privacy-First Analytics in Europe: What Actually Works
GDPR reality without killing insight, speed, or growth. In 2025, privacy-first analytics is not only possible—it's often better than legacy setups. Learn what actually works in Europe, what breaks, and how serious teams get insight without legal risk.