Knowledge

Technical knowledge for modern product teams

Short, practical notes on SEO, performance, analytics, architecture, security, and content systems.

Built for Next.js and React stacks, with a focus on production-quality delivery.

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03 Feb 2026

How We Run a Core Web Vitals Audit: From Lighthouse Scores to Real-User Data

A real CWV audit starts with users, not tools. We combine field data, lab analysis, and architecture review to prioritize impact.

01 Feb 2026

JS/CSS Too Large: How Bundle Size Impacts Core Web Vitals - and SEO Indirectly

Semrush flags JS/CSS size as a performance signal. It is not a text issue, but it can hurt Core Web Vitals, UX, and SEO outcomes when left unchecked.